Ok. Hello. My name is AJ. I’m working in Shanghai.
I’m the VP-Beverages category for Unilever in East Asia,
covering lots of big markets like Japan, China and Indonesia.
Open Space is a very interesting (technology). I call it social technology.
It’s an experience.
It’s definitely a way to start a project and to align people.
Because there’re two fundamental rules in open space where I think a lot of people can benefit from.
And that is that first of all people vote with their feet.
So if they are not interested
or have the feeling that they can not add to a subject anymore,
that they have given what they had in their minds and brains,
they’ll move on and they will with their feet also select those subjects and topics that are most interesting.
The other interesting part of Open Space is that everybody can make a contribution.
So you can be the leader of the session. You can be a participant of a session.
And as a collective, you use the collective brain of the group to come to a truly shared and jointly created agenda.
And that’s how we basically started our journey here in China.
With the meeting in December 15, 2005 where we have invited all the leaders of the tea business of Unilever in Singapore,
and (we created) literally we had a wide walk.
And we created together the main agenda items of our journey.
And if you look back at what we are doing now
versus what we started off to do on that very day,
it’s basically still the agenda that we created together.
And this had a lot of advantages because people are involved, people are engaged.
It’s a truly shared mission and journey.
And this will at the end of the day guarantee a very good result.
So I hope it will inspire you to keep going in the coming two days and to really make something big out of it.
I look forward to your results. Thank you.